Business Education Session: Navigating Sponsorship Requests

This knowledge workshop helps Burlington Chamber members better understand how to approach, evaluate, and structure sponsorship relationships from both sides of the table. Participants will learn how to move beyond transactional asks toward aligned, mutually beneficial partnerships that create real value for businesses and sustainable support for nonprofits.

Designed for:

Learning Objectives:
By the end of this workshop, participants will:

About the Presenter: Susan Lange, ODCP is the Founder and Senior Consultant of S&L Strategic Solutions, with more than 20 years of experience in nonprofit fundraising and organizational development. She specializes in helping nonprofits and small businesses build practical systems and strategies that support sustainable growth, clear decision-making, and mission alignment. Her business motto is Do Good. Be Better - helping nonprofits who do good be better at what they do. Susan holds professional certifications in Organizational Development and Fundraising Management. Her work focuses on strategic planning, action plans, fundraising strategy, and organizational infrastructure. Known for her thoughtful, real-world approach, Susan brings experience working with boards and small staff teams navigating limited capacity and complex expectations. Her facilitation style emphasizes clarity, mutual understanding, and tools participants can immediately apply - making sponsorship conversations more strategic, respectful, and effective for both businesses and nonprofits.